Order books are now open for the 2024 Ford Bronco Sport lineup. The year the Bronco Sport family adds a new 1970s-inspired Free Wheeling Special Edition as well as a night sky-inspired Black Appearance package.
The Free Wheeling Special Edition is a throwback to Ford off-roaders of the 1970s. In the late 1970s, Ford introduced the Free Wheeling package on F-100, F-150, Bronco, Econoline van, and more. The limited run models featured graphics with red, orange and yellow gradients. The colorful option packs also added painted steel wheels, and black finishes on the grilles, mirrors, and bumpers. Inside the vehicle featured red and orange pinstriping on the dash and seat stitching.
“Bronco customers appreciate its heritage,” said Jason Hyde, Bronco Sport Marketing Manager. “After such a great response to the reimagined Bronco Sport Free Wheeling project vehicle in 2021, we decided to bring this special edition that ties Bronco Sport to its fun-loving roots.”
The special edition features red, orange, and yellow sunset-inspired stripes and like the originals, the 2024 Bronco Sport Free Wheeling special edition features reflective red, orange, yellow and silver graphics on the body sides, liftgate, and hood.
“The Ford Free Wheeling package was developed to appeal to younger customers,” said Ted Ryan, Archives and Heritage Brand Manager for Ford. “The Free Wheeling Broncos were as popular as they were distinctive.”
The Bronco Sport Free Wheeling Special Edition also adds a silver-painted grille with two-tone Bronco badging and a modified lower front end insert. Rounding out the exterior changes are a Shadow Black roof and 17-inch high-gloss black wheels with red accents.
Inside you'll find a Black Onyx and Dark Space Grey finished interior with sunset-colored seat inserts and ombre stitching. The door trim adds a Race Red C Channel and ombre stitching.
The Bronco Sport Free Wheeling special edition also includes all Big Bend standard equipment and drivetrain.
Also new for 2024, a new Ford Bronco Sport Black Appearance package that takes its inspiration from "dark night skies in remote places". It's only available on Big Bend models.
The package includes matte black 17-inch wheels, matte black hood graphics, a shadow black painted roof along with a carbon black grille and two-tone Bronco lettering. The exterior also features black accent trim badges and a Smoked Chrome Ford Oval.
In the cabin, the Bronco Sport is equipped with Sport Contour seats, and a modified air bag cover with a black bucking Bronco badge.
“Bronco Sport customers have been asking for the stylish black finishes available on the F-150, Maverick, and Mustang, and we're delivering with the new Black Appearance Package,” said Hyde. “It also builds on the night sky gauge cluster graphics that Bronco Sport customers see that plays a startup screen featuring the Milky Way.”
Bronco Sport will also be available in Azure Gray and Desert Sand for 2024. But they're not available on Bronco Sport Free Wheeling or Heritage models.
Photo Credit: Ford.