The auto industry continued to improve in April, at least among the car companies that still report sales. Overall, the industry was up almost 9% on continued strong sales to fleet and rental companies. It is clear that most automakers are securing more microchips, with the exception of Toyota, which is still struggling to produce more vehicles.
Honda and Acura had fantastic sales increases in April 2023 versus April 2022. Hyundai, Kia, and Genesis all scored double digit gains.
April 2023 National Auto Sales
Here are your volume leaders for April 2023 and how they fared versus April 2022:
Average Transaction Prices By Automaker In April 2023
Almost all automakers’ vehicles were more expensive this April versus April of 2022. Altogether, vehicle prices were up 21% from a year ago, or $279 per vehicle sold. I expect the average prices to fall through the balance of 2023, due to increased incentives.
Incentive spending overall was up 59% to $1,599 per vehicle, but truck incentive spending was even higher, at $1,673 per truck, which is $644 per vehicle higher than April 2022.
Here are the average transaction prices by car company in April 2023 and how it compares to April 2022. Remember, these numbers are inclusive of all brands in the car companies’ lineup.
Photo Credit: Andy Dean Photography/Shutterstock
