Dodge Power Dollars are back! And in more good news, the popular national sales program is expanding beyond the Charger and Challenger to other Dodge models. It will now include all 2024 Dodge Durango trims, including the 710-horsepower Durango 392 and Durango SRT Hellcat models. The program will also include for the the first time ever, the Dodge Hornet.
The industry-exclusive program that rewards enthusiasts who crave more power kicked off once again on August 6th. It gives customers $10 per horsepower cash allowance toward the purchase of 2023 model-year Dodge Charger SXT, GT and R/T models, 2023 Challenger SXT, GT and R/T models, as well as the entire 2024 Durango lineup and the Dodge Hornet.
“Dodge brand total sales in the U.S. increased 16% from the first quarter to the second quarter of 2024, and we plan to continue to build on that momentum,” said Matt McAlear, Dodge brand CEO. “We know our Dodge//SRT enthusiasts crave more power and performance, and Dodge Power Dollars gives them an extra boost to join the Brotherhood of Muscle."
Dodge Power Dollars examples include:
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Photo Credit: Dodge.